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July 2003
New Juices Contain More Antioxidants than Raw Vegetables
Los Banos, Calif. - Three new vegetable juices from the well-known Japanese-based company, Kagome are now available in the United States. The juices naturally provide a supply of phytonutrients, containing the powerful antioxidants lycopene and beta-carotene.
Studies indicate that a diet rich in tomato based products containing lycopene can reduce the risk of prostate cancer and heart disease. The benefits of beta-carotene have been shown to help maintain vision, memory function and also prevent the risk of certain cancers. Both lycopene and beta-carotene are better absorbed in the body when consumed in processed products such as juice, rather than from raw tomatoes and carrots.
Kagome's juices are made with patented processes such as its low-heat pureeing Reverse Osmosis method that retains the purest, most natural flavors and colors of the tomatoes. Other tomato processing methods can diminish a juice's color and flavor. Each 8-fluid-ounce serving of True Vegetable Garden contains approximately 23 milligrams of lycopene, Sweet Summer Tomato Juice contains approximately 25 milligrams of lycopene and the Carrot Ginger Zinger contains approximately 22 milligrams of beta-carotene.
The Japanese word kagome describes the weave pattern in vegetable baskets that were traditionally used to harvest tomatoes in Japan. Founded in 1899, by Ichitaro Kanie, a Japanese pioneer in tomato cultivation, Kagome has grown to become the dominant producer of tomato products and a major producer of other vegetable and fruit foods in Japan.
All three Kagome juice varieties are made with 100 percent juice, are lower in sodium and calories and naturally fat-free. They do not contain any artificial additives, preservatives or added sugars. Kagome's juices are part of the "5 A Day" for Better Health program, the nation's largest public-private nutrition education initiative with the goal of increasing fruit and vegetable consumption to "5 A Day" for 75 percent of Americans by 2010.
For more information on Kagome juices visit /